airline

A Surprisingly Simple Competitive Advantage

My flight landed in Norfolk, Va., 45 minutes late. On that bright and sunny day, I'm told by the airline ...

186 Hours Wasted

Although we boarded early, my flight out of Detroit was delayed by 63 minutes. The weather was clear, there were ...

Stick it to the Man

Sir Richard Branson, CEO of the Virgin Group, announced this week that the first Spaceport (an airport for recreational space ...

Flood the House to Catch the Mouse

Imagine you had the challenge of inventing a better mousetrap. Literally. A typical brainstorm session may yield incremental improvements in ...

The Unconventional Alternative

Most business (and life) decisions come down to a multiple choice question. Should we launch Product A or Product B? ...