Tag: brainstorm

The Weekly Roundup – May 7, 2010

The Power of Lego to Inspire If you didn’t play with Legos as a child you missed out. The good news is that it’s never too late. Lego – and any tactile construction-type child game like it – can help adults jump-start their creativity no matter how old or uninspired. This short moving will get […]

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Urban Farming

Detroit, Michigan is in trouble. What was once a vibrant city is now overrun with crime, unemployment, and despair. In its hay-day, it was one of the top five cities in the U.S., and had over two million residents. Today, the landscape is marked by abandoned buildings, burned down houses, and vacant factories. The population […]

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The Weekly Roundup – April 30, 2010

Your mind has hidden superpowers! What does the power of placebo pills have to do with realizing your dreams? Both depend on your mind. Your mind can take a sugar pill and cure cancer. And it can take an idea – say, a personal computer in everyone’s home – and make it a reality. It […]

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Flood the House to Catch the Mouse

Imagine you had the challenge of inventing a better mousetrap. Literally. A typical brainstorm session may yield incremental improvements in the spring on a mousetrap, or the bait, or the construction materials. The whole essence of igniting your curiosity is to question and challenge everything. Why does a mousetrap need to use a spring at […]

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The Reese’s Peanut Butter Cup

Remember the old TV spots: “You got your peanut butter in my chocolate! No, you got your chocolate in my peanut butter! Delicious!” Two great tastes brought together to create something remarkable, as the slogan goes. Combining two distinct concepts in order to form an entirely new one is the root of The Reese’s Peanut […]

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Have You Been Zappos’d?

Buying a pair of shoes used to involve going to a local store, selecting a pair from about 250 choices, and walking out with a box in hand. That was the model for shoe sales for the last 200 years. The shoe store owner was happy. You were happy. Everyone was happy. Until that model […]

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