Each January, millions of people resolve to a slew of lofty commitments. We resolve to save more, eat less, improve our relationships, and hit the gym. The idealistic goals span from fitness to career; family to community. Yet the vast majority of these well-intentioned targets are abandoned early, only to be revived for a short period the following January.
One of the biggest challenges we face is trying to accomplish too many things. The Chinese proverb, “Chase two rabbits and they will both escape,” sums it up perfectly. If we try to tackle an unwieldy number of objectives, we end up missing them all.
A few months ago, a friend shared a different approach, which he proclaimed as “life changing.” Instead of plotting out an extensive list of unrealistic targets, he chooses a single Word of the Year. This becomes a single theme that he carries through his entire calendar, reinforcing the concept and focusing on its manifestation. Over a ten-year period, he’ll have conquered ten big concepts with vigor instead of making two hundred weak-hearted attempts with little results.
I’ve been reflecting on this notion leading up to the New Year, trying to carefully choose my own annual theme. Top contenders included “elevate,” “compassion,” “mindfulness”, and “inspire.” I ended up with one word – Health – which will be my 2018 guiding principle. It’s not just about shedding a couple unwanted pounds, but I’ll spend the year going deep on all aspects of health, from sleep to exercise to nutrition to longevity. Brain science to managing cholesterol, I’m taking it on. I plan to break the year into quarterly sprints, with those divided into monthly dashes. I plan to engage friends with discussions on the topic, connect with experts in the field, and read extensively on this singular focus. I’ll chart my progress, course-correct along the way, and reflect on learnings and setbacks.
In the fall, I plan to review my efforts and begin the careful selection process of a brand new Word of the Year for 2019. Like my friend who shared this brilliant concept, I wholeheartedly believe that a single-themed annual focus will yield far better results than the typical long list of resolutions that are so easy to abandon.
With unprecedented change and a delicate geo-political climate, new approaches are needed. This year, take the One Word Challenge. Go deep and remain focused on your most important objective, with intense follow-through for 12 straight months. Pick 20 things and fail, but pick one and savor incredible results.
Here’s to your best year yet…
Read More
Top CEO Keynote Speakers for 2026
Introduction CEO keynote speakers bring direct operating experience to the stage, which is something career speakers just cannot match. They have built companies, managed employees, ...
The True Impact of AI on Education
Introduction Every time I speak about education these days, I get some version of the question: "How do we stop students from using AI to ...
Top AI & Future Tech Keynote Speakers for 2026
Introduction Artificial intelligence has moved from the edges of corporate strategy to the center of it. In 2026, virtually every industry, from financial services and ...
Why Emotional Intelligence Matters for Business Leaders
Introduction I've spent most of my career surrounded by smart people, and it’s true that none of them got where they are by lacking intellect ...
How to Choose the Right Keynote Speaker for Your Event
Introduction Having delivered over 1,300 keynote speeches around the world, I’ve been involved in my fair share of speaker selection processes for corporate events, and ...
How to Master Change and Uncertainty
Introduction Every leader I work with is navigating some version of the same challenge right now, trying to figure out how to best navigate volatile ...
The Best AI Transformation Frameworks for 2026
Introduction Almost every leadership team I work with right now is trying to figure out how to actually transform their organization with AI. Not just ...
Building an Ethical Culture of Innovation
Introduction I recently read The New Yorker’s piece questioning whether Sam Altman can be trusted to lead OpenAI, given the importance of the company’s technology. ...
AI in Your Industry: CPG and Retail
About the Author Josh Linkner is a five-time tech entrepreneur, New York Times bestselling author, keynote speaker, and globally recognized innovation expert. He has founded ...