Big Little Breakthroughs are small creative acts that unlock massive rewards over time. They’re accessible to everyone and can give us the edge we’re looking for.

They help solve our trickiest problems and unlock our biggest opportunities. Better yet, they’re fun.

Big Little Breakthroughs aren’t just for propeller-head inventors, fancy pants CEOs, or hoodie-donning tech billionaires. In fact, they’re for us all.

Learn the proven approach to unlocking your own creativity so you can innovate a better company, career, and life.


Check out this brief video trailer to see what
Big Little Breakthroughs is all about.

The pressure to generate big ideas can feel overwhelming. We know that bold innovations are critical in these disruptive and competitive times, but when it comes to breakthrough thinking, we often freeze up.

Instead of shooting for a $10 billion IPO or a Nobel Prize, the most effective innovators focus instead on something much smaller.

Instead of wild, risky and expensive moonshots, you’ll learn how to unleash little, daily creative sparks that drive gigantic results over time. You’ll see how cultivating high volumes of micro-innovations build the much-needed skills that lead to colossal transformations and the creative confidence to take responsible risks.


JOSH LINKNER is a Creative Troublemaker. He passionately believes that all human beings have incredible creative capacity, and he’s on a mission to unlock inventive thinking and creative problem solving to help leaders, individuals, and communities soar.

He has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million and is the author of four books including the New York Times Bestsellers, Disciplined Dreaming and The Road to Reinvention. He has invested in and/or mentored over 100 startups and is the Founding Partner of Detroit Venture Partners.

Today, Josh serves as Chairman and co-founder of Platypus Labs, an innovation research, training, and consulting firm. He has twice been named the Ernst & Young Entrepreneur of the Year and is the recipient of the United States Presidential Champion of Change Award.

Josh is also a passionate Detroiter, the father of four, is a professional-level jazz guitarist, and has a slightly odd obsession for greasy pizza.

Innovation headshot


The approaches we’ll discover aren’t just for prodigies with multiple Ivy League degrees and celebrity connections. Quite the opposite. In fact, the Big Little Breakthroughs framework is innovation for us all.

It’s for the customer service rep that wants to contribute more and get a promotion.

It’s for the startup that’s looking to take on industry giants.

It’s for the dentist that wants to grow her practice and serve more patients.

It’s for the multinational corporation trying to gain a competitive advantage against other industry giants.

It’s for the family-owned business hoping to lock in a path to sustainable success.

It’s for the new college grad trying to stand out in a competitive workforce.

It’s for the small business owner who wants to break into the next category of growth.

It’s for the leader of a company in a developing country that’s trying to compete in a global market.

It’s for the architect trying to boost his practice by producing more inventive designs.

It’s for the church leader seeking to drive change in his community.

It’s for the achievement junky looking to take her game to the next level.

It’s for the factory foreman who seeks creative ways to drive efficiency and boost safety in the manufacturing process.

It’s for the ad agency trying to land that big, new account.

It’s for high potential up-and-comers.

It’s for senior leaders and middle managers.

It’s for entrepreneurs.

It’s for dreamers and doers.

It’s for us all.


“As a seasoned entrepreneur and investor, Josh Linkner knows that innovation rarely happens in a blinding flash of inspiration. With engaging stories and rich examples, he shows how ordinary ideas can fuel extraordinary results.”
- Adam Grant, New York Times bestselling author of THINK AGAIN and ORIGINALS, and host of the chart-topping TED podcast WorkLife

"This is a terrific book. It could change the way you approach your creative practice. Don't hesitate, it's worth your time."
- Seth Godin, New York Times bestselling author

"Big Little Breakthroughs sets the new standard for using creativity in everyday life. Inspiring stories, fascinating research, and a practical guide that shows how all of us can be everyday innovators."
- Mel Robbins, New York Times bestselling author of The Five Second Rule and star of the Mel Robbins Show

"Building a culture of innovation is mission-critical in today's rapidly changing business landscape, and becoming even more important as we enter the Internet's Third Wave. Big Little Breakthroughs provides a clear path to help you build an army of everyday innovators, and turn ideas into action."
- Steve Case, CEO, Revolution, co-founder and former CEO, AOL

"Big Little Breakthroughs is a work of creative genius.  Josh Linkner unlocks the techniques behind some of the world’s most remarkable innovations and shows how those techniques are there for the taking -- accessible to anyone curious enough to set aside old ways and find out just how creative they can be."
- Eric Schurenberg, CEO, Fast Company & Inc.

"Big Little Breakthroughs provides an insightful framework for innovation and creativity by demonstrating how small is big and humble is bold.”
- Kent Fuchs, Ph.D., President, University of Florida

"This is a masterclass on creativity from one of the most creative people I've ever met. The stories are compelling, the steps are clear and the advice is hard fought from 30 years of building up companies and individuals. Josh Linkner continues to shine when it comes to creating actionable advice for people like you and me."
- Jon Acuff, New York Times Bestselling Author of Do Over, Finish and Soundtracks

"A true breakthrough in the study and practice of innovation. Josh Linkner makes human creativity accessible in a practical way for leaders who are driven to accelerate growth despite breaktaking change."
- Mark C. Thompson, World’s #1 CEO Coach & New York Times Bestselling Author

"I've had the pleasure of sharing the stage with Josh Linkner and he's the real deal. This book is littered with bright light bulb ideas that will inspire a-ha moments!"
- Johnny Cupcakes, Top Innovator in Retail, keynote speaker, & CEO of the World's First T-Shirt Bakery

"Josh has created a roadmap for injecting innovation into everyday life and everyday business. He brings you actionable advice, inspiring stories, and even some laugh-out-loud moments. If you want to unlock your inner creative, this book is for you!"
- Peter McGraw, Ph.D., Director of the Humor Research Lab at University of Colorado and author of Shtick to Business

"Big Little Breakthroughs provides a blueprint to a culture of innovation and achievement. When teams get more creative, they perform better and enjoy far better outcomes. In our highly competitive world, this book delivers the edge we're all looking for."
- John Foley, Former lead Blue Angels Pilot and New York Times bestselling author

"Organizations that equip every single team member to become innovators are the ones that win over the long term. Big Little Breakthroughs delivers a powerful framework that will unlock hidden creativity in order to drive growth, innovation, and sustainable success. It will undoubtedly become the new standard for everyday innovation."
- Duncan Wardle, former head of innovation and creativity, Disney

"An adventure worth taking. Big Little Breakthroughs shows us how to inject innovation into our daily lives through captivating stories, surprising research, and practical tools that are easy to implement. It's my new field guide for creativity."
- Alison Levine, Team Captain of the first American Women’s Everest Expedition, New York Times bestselling author, and Professor at United States Military Academy, West Point

"Big Little Breakthroughs is the ideal mix of academic rigor and practical application. The book provides a systematic framework to harness and maximize both individual and organization creativity in order to boost results. Inspiring stories reinforce the point that we can all be innovators, regardless of our background or job function."
- David Brophy, Ph.D., Professor of Finance, University of Michigan Ross School of Business; Founding Director, Center for Venture Capital and Private Equity Finance

“Josh is a wonderfully engaging storyteller who masterfully folds entrepreneurial tales into little meringue-like peaks of inspiration. Big Little Breakthroughs is a perfect potion for those I-can’t-do-it blues.”
- Neil Pashricha, New York Times bestselling author of The Happiness Equation and You Are Awesome

"Beginning with a single microscopic idea, each of us has the power to create the change we seek. Big Little Breakthroughs flips innovation on its head with POWERFUL and practical advice for anyone looking to up their everyday innovation."
- Tiffani Bova, Global Growth and Innovation Evangelist, Salesforce and WSJ Bestselling Author, GROWTH IQ

"Here’s a secret that the top business schools don’t want you to know: everyone has the ability to be an innovator. With the tools and practices found in Big Little Breakthroughs, you’ll learn how to unleash your inner creativity and apply it to everything you do. With never-before-told stories of everyday innovators from across the globe, Josh Linkner inspires us to contribute to our communities through our creativity."
- Vijay Govindarajan, New York Times bestselling author of The Three Box Solution and the Coxe Distinguished Professor at Dartmouth College's Tuck School of Business

"Building a culture of innovation in large companies is critically important, and there’s no better way to learn than with a trusted roadmap of tools and real-life examples. Big Little Breakthroughs illustrates how innovative thinking is possible for every employee and business leader, so we can all unlock our full creative potential."
- Mike Kaufman, CEO, Cardinal Health