What’s Your Range?

Grammy-winning singer Mariah Carey has a five-octave vocal range.  She can stretch her voice to reach those super-high notes, and she can also swoop way down low to hit those rich, deep tones.

The best entrepreneurs and business leaders have a similar ability: they can zoom out to a 50,000 ft. view of their business, but also have the ability to zoom way down to deconstruct the finest of details.

Steve Jobs was legendary for this.  He had world-changing vision and had the big picture desire to put a “ding in the universe.”  He also had the ability to zero in on the minutia.  He sweated the small stuff.  He would agonize over the tiniest details and knew the intricacies of his designs and his business.

My business partner Dan Gilbert is the same way.  He reinvented the mortgage industry at Quicken Loans and is now rebuilding Detroit into a vibrant, tech-centric city.  Although he has vision to spare, he can break down business problems to a molecular level.  When we consider new startups for investment, he wants to know the big vision as well as all of the littlest elements that will allow an entrepreneur to execute her dream.

What’s your range?  Just being a “detail guy” or a “big picture girl” no longer cuts it.  In the fierce battle of today’s competitive landscape, you need to be able to zoom in and out in order to enjoy the thrill of victory.   If you are lacking one or the other, it’s time to further develop those skills if you want to achieve your full potential.

Now here is the good news: Your range is expandable.  You can train yourself to zoom in or out, and while it sounds cheesy, it all starts with believing you can do it.  Stop focusing on your imaginary limitations, and celebrate your ability to grow.

If you currently have a smaller range, you will take your game to the next level by expanding it.  Pretty soon you’ll win that new business deal, or land that highly coveted promotion.  The more valuable you make yourself, the more rewards you’ll enjoy.  Start pushing yourself to hit the high-highs and the low-lows (bigger, bolder vision and specific, methodical details) and you will rise quickly up the success curve.

The famous opera tenor Luciano Pavarotti grew his range throughout his career as he ascended to world-renowned status.  Expand yours, and you can enjoy a similar level of achievement.  And it’ll feel even better than hitting that high G flat.

Read More

New Thinking for the New Era of Business

Albert Einstein famously noted, “We cannot solve our problems with the same thinking that we used when we created them.” In our post-COVID world of ...

When an Astronaut Needs a Pen

Ever get stuck on a problem, only to realize you're solving for the wrong thing? That's exactly what happened when the rocket scientists at NASA ...

How Shake Shack Drives Innovation

Do you prefer the crispy mozzarella, tempura watercress, and black garlic mayonnaise cheeseburger or the pumpkin mustard, bacon, cranberries, and sage hot dog? For something ...

Lady Gaga’s Secret to Creativity

Just before she won the Academy Award for Best Original Song, I watched Lady Gaga dazzle the live audience with a pitch perfect performance of ...

Creativity: Does Size Matter?

For some reason, we’ve been taught that for creativity and innovation to count they need to have a magnitude the size of the 1989 San ...

The Lexicon of Creativity

There’s more confusion around the meaning of the word innovation than the chaos at the airline ticket counter after a cancelled flight. Is there a difference between ...

The Brain Science of Becoming More Creative

When we hear stories about iconic leaders like Salesforce.com’s founder Marc Benioff, or widely celebrated virtuosos like Lin-Manuel Miranda for that matter, we immediately think ...

Correct the Overcorrect

When the misguided leaders at Enron, Tyco and Worldcom committed fraud and marred their shareholders with huge losses, the Securities and Exchange Commission rightfully swooped ...

Learning to Color

Fact: Creativity has become the most needed skill in business. It’s gone from a nice-to-have to becoming mission-critical. Fact: Creativity is a learnable skill. All humans have ...