Blog Posts

Quick reads. Powerful Results.

Me Too No More

There’s a pattern in business in which an original, breakthrough idea is launched to great fanfare success; then it’s copied ...

Instructions vs. Imagination

When I was growing up (circa mid 1970’s), Legos were my favorite toy. Back then, Lego sets consisted of random ...

Your Company, Version 4.13

The software world enjoys many advantages. Smart people. Lots of capital. High leverage. But one that should probably be celebrated ...

Stick it to the Man

Sir Richard Branson, CEO of the Virgin Group, announced this week that the first Spaceport (an airport for recreational space ...

Flood the House to Catch the Mouse

Imagine you had the challenge of inventing a better mousetrap. Literally. A typical brainstorm session may yield incremental improvements in ...

Escaping the Sea of Sameness

The world is full of me-too players. Half the cars on the market are nearly identical. Detergents, sodas, and potato ...

The Long List

When developing ideas, we’re always told to shoot for quality over quantity. Here’s a powerful technique that flips the model, ...

The Unconventional Alternative

Most business (and life) decisions come down to a multiple choice question. Should we launch Product A or Product B? ...

The Pike Syndrome

The pike is a fierce carnivorous fish that eats other smaller fish. They are cunning, mean, and always find a ...